Manager, Retail Search

A division of Publicis Groupe, Publicis Digital Experience is a network of top-tier agencies designed to develop capabilities and solutions to enable growth and provide scaled access to the digital capabilities of Publicis Groupe in service of our clients. Together, the Publicis Digital Experience portfolio endeavors to create value at the intersection of technology and experiences to connect brands and people. We’re looking for a Retail Search Manager to help us maintain and evolve our leadership position in the growing Commerce Media space. PRIMARY RESPONSIBILITIES: Build and flawlessly execute best-in-class retail media campaigns across search. Own hands-to-keyboard set-up, management, optimization and reporting of retail search. Develop and collaborate on keyword, ad group, audience and targeting strategy, and refine overall activation plan based on client objectives and vendor/platform capabilities. Manage continuous improvement of daily and weekly optimizations across a variety of platforms and clients. Create and share presentations highlighting the campaign set-up and final plan with internal teams and clients. Support with developing retail strategy, client media mix, and budget allocations. Have clear understanding of campaign set-up, performance and reporting structure, and clearly set and communicate performance expectations with internal and external teams. Help manage team workflow, training, and internal project reviews. Report back on campaign performance. Collaborate with vendor and team to provide campaign data, insights and strategic recommendations based on client objectives, media strategy and results. Reports to Director Retail Search. No immediate direct reports.