Nexstar Media

Nexstar Media Group maintains a strong presence in Northwest Arkansas through its ownership of KNWA-TV (NBC) and KFTA-TV (FOX), key stations for the Fayetteville-Fort Smith market. Studios are located on Dickson Street in downtown Fayetteville, with operations relocated there in 2004 to focus on the growing NWA region including Bentonville, Rogers, Springdale, and Fayetteville.[1][3]

These stations deliver local news, sports, and entertainment, producing content from a 12,000 sq ft facility and employing 25-30 staff in the area. As part of America's largest local TV group with over 200 stations, Nexstar's NWA operations cover Razorbacks athletics and regional events.[1][3][5]

Nexstar matters as an employer in NWA by offering media careers in journalism, sales, and production amid a dynamic broadcasting hub, contributing to community engagement and economic vitality.